Vol. III · Los Angeles
An Owner-Builder Journal
Spring MMXXVI

Atlas Home Pro

Established 1996
Thirty years of Los Angeles real estate, written from the field.
CA Class B GC · Lic. #0000000
A Statement of Purpose — 001

Built by owners, for owners.

§ 02 — Capabilities

Seven trades,
run under one roof.

See all →
I

General
Contracting

Ground-up, gut renovations, adaptive reuse. Class B, self-performed where it counts.

II

HVAC

Design-build mechanical for multifamily and luxury residential. Title 24 compliant.

III

Plumbing

Rough-in through fixture set. Repipes, water services, gas, drain and vent.

IV

Electrical

Service upgrades, panels, sub-metering, EV infrastructure, low-voltage integration.

V

Painting

Interior, exterior, cabinet and architectural finish coatings. Prep matters.

VI

Water
Restoration

Mitigation, extraction, structural drying, and rebuild. IICRC-protocol.

VII

Gates &
Garage Doors

Automation, openers, motor replacement. Perimeter security and access.

§ 03 — Atlas Brief

Writing from
the field.

Read the Brief →
Market Commentary April 9, 2026 · 14 min read

The LA Cost Ceiling Didn't Break. It Just Moved.

Hard-cost inflation in multifamily has not reverted. It has rotated — from lumber and metals into labor, soft costs, and the slow tax of municipal delay. Here is what we're seeing in our own GCs, our own invoices, and our own schedules across five active jobs.

Cover illustration — cost-per-SF chart, LA 2019–2026
§ 04 — Selected Work

Two buildings,
held by their builder.

About the portfolio →
P-01

The Felix on Fairfax

Multifamily · Ground-up
The Felix on Fairfax — a five-story grey-and-white multifamily building at 731 N Fairfax Avenue, Los Angeles.
Exterior — south elevation · 731 N Fairfax Avenue
Units
43
Stories
5
Delivered
2023
Held by
Sponsor

A 43-unit, five-story residential building developed, built, and held by Atlas. Designed around a single organizing principle: no unit plan exists that the sponsor wouldn't live in.

P-02

Olympic Towers

Condominium · Twelve Homes
Olympic Towers — a four-story white multifamily building with orange accent bands and cantilevered balconies, Mid-City West.
Exterior — corner elevation · Olympic Boulevard
Units
12
Type
Condo
Delivered
2019
Sold
12 of 12

Twelve for-sale homes in a mid-Wilshire infill. A study in how much a thoughtful building envelope and a real construction schedule can add to a buyer's basis without adding a dollar to ours.

§ 05 — Who We Serve

Owners with long memories, and longer hold periods.

01

Private landlords

Family portfolios from five to fifty doors, held across a decade or more.

02

Developers

Ground-up multifamily sponsors who self-capitalize and self-perform.

03

Condo associations

HOAs with deferred capital plans and real mechanical work ahead.

04

Principal residences

Owner-occupants who treat their home as infrastructure, not decor.

05

Family offices

Capital allocators stewarding long-hold real estate across generations.

06

Fellow GCs

Peer contractors needing a seventh trade, on a schedule, without drama.

What owners have said, on the record.

6 verified reviews
via Google Business Profile
2024 — 2026
★★★★★
Straight answers, a real schedule, and a crew that picked up after itself every single day. I've never had a contractor hand me a closeout binder before.
Greg BraunVerified · Google
★★★★★
David walked the job himself. That shouldn't be a differentiator in this business, but it is. The work reflected it — line by line, room by room.
Kaci MlinarVerified · Google
★★★★★
Priced our repipe against three other outfits. Atlas came in the middle, finished ahead of schedule, and didn't try to re-quote us mid-job.
WarnerVerified · Google
★★★★★
They treated our small job like a big job. Shoe covers, plastic on the floors, invoices itemized the way a contractor should itemize them.
Emilia CeballosVerified · Google
★★★★★
The HVAC rebuild we had deferred for two winters finally got done right. The crew understood our building — not just the equipment. That matters.
Ramon A. Conrado IIVerified · Google
★★★★★
Electrical service upgrade, no surprises, permits handled cleanly. They know the inspectors, the inspectors know them — and it showed up in the timeline.
§ 06 — Coverage

Where we
work, plainly.

All neighborhoods →

The thirty-mile radius from Fairfax & Third.

We are a Los Angeles contractor by discipline, not slogan. Most of our work sits inside a thirty-mile ring of our Fairfax office — close enough that the principal still drives the job.

  • Hancock Park
  • Beverly Grove
  • Mid-Wilshire
  • West Hollywood
  • Miracle Mile
  • Larchmont
  • Hollywood Hills
  • Brentwood
  • Pacific Palisades
  • Santa Monica
  • Bel Air
  • Sherman Oaks
  • Studio City
  • Silver Lake
  • Los Feliz
  • Culver City
Fig. 01 — Service Area ATLAS HQ 145 S Fairfax Beverly Hills Santa Monica Brentwood Hollywood Culver City Studio City Silver Lake 34.0736° N · 118.3606° W